Ceramics / Sculpture / Architecture / Design
Whitney Lowe's approach to clay and the sculptural results is related to his 2-decade-long career as an architect and graphic designer. His current ceramic work–as with all his 2/3-D design work–is spatially intricate with an emphasis on the sharpness of edge to create line. His approach to clay is very much like his typography and font designs, to create mass and void, usually resulting in a complex composition of molded forms, and surface treated in black "because shadow and silhouette compresses a visual reading and gives little away". It has always remained a stark anonymity–mystery and beauty–that Whitney has pursued in object making.
Whitney Lowe started his design career in New York but he has worked extensively in Amsterdam, Tokyo, and Hong Kong. In 1997 he was recruited as a creative director by the advertising agency Wieden + Kennedy, and was responsible for such noted campaigns as Windows 98, the Microsoft Image Campaign 99, Diet Coke and most recently Starbucks. Prior to this he was one of the founding principals of ReVerb, a Los Angeles based graphic design studio that was awarded the "Chrysler Award for Design Innovation" in 1994, included in the prestigious ID40 issue, and featured in the British graphic design magazine Eye.
His work has been recognized by numerous design publications and exhibited at the San Francisco Museum of Modern Art. His intense interest and cultivated eclectic taste in music led him to become the music editor for the cultural magazine "Now Time." In 1994 he co-designed the Book "Morphosis, Building and Project" that was awarded the A.I.A. book of the year. Whitney studied Architecture at Cal Poly San Luis Obispo, received a BFA in Graphic Design & Packaging at Art Center College of Design, and earned a Post-Baccalaureate in ceramics from the Oregon College of Art and Craft.